Cross-border e-commerce account association refers to the situation of identifying multiple accounts as the same seller or merchant on the e-commerce platform. In cross-border e-commerce, preventing account association is an important task, because linked accounts may lead to a series of problems, such as being banned by the platform, limiting sales rights, affecting the reputation of the store. On cross-border e-commerce platforms such as Wish, preventing account linkage is particularly important, because Wish is very sensitive to account linkage issues and takes strict measures to investigate and punish linked accounts.
On cross-border e-commerce platforms, account linkage refers to the situation where multiple accounts are identified as the same seller or merchant. The association may be intentional or unintentional. The intentional association may be intended to circumvent the rules of the platform, such as circumventing policies limiting the number of accounts or circumventing geographical restrictions. An unintentional association can be caused by multiple accounts using the same IP address or device and being considered by the platform to be the same seller. The association, whether intentional or not, may result in the account being punished by the platform.
In cross-border e-commerce, preventing account linkage is particularly important, as linked accounts can cause the following problems:
1. Banned by the platform: If the platform determines that there is an account association, all associated accounts may be banned together, affecting the normal operation of the business.
2. Restriction of sales rights: Affiliated accounts may be restricted by the platform to sell certain categories of goods or enter certain markets, affecting sales performance.
3. Affect the reputation of the store: The problem of one of the associated accounts may affect the reputation and rating of other associated accounts.
4. Hinder the development of stores: Account linkage problems may affect the development and expansion of stores and limit cross-border sales opportunities.
Therefore, cross-border e-commerce sellers need to attach great importance to preventing account association and take appropriate measures to ensure the independence and compliance of each account.
In Wish accounts, the prevention of association mainly includes the following measures:
1. Use different identity information: Make sure to use different identity information for each account, including name, email address, phone number, etc. Avoid using the same identity information in different accounts to avoid being identified as associated accounts by the platform.
2. Do not share devices and IP addresses: Avoid using the same device and IP address in different accounts. Using different devices and IP addresses can increase the independence between accounts and reduce the risk of being linked to platforms.
3. Separate financial and payment information: Ensure that each account has independent financial and payment information, and do not use the same bank card or payment account in different accounts.
4. Ensure the independence of after-sales service: If the seller provides after-sales service, ensure that the service provided by each account is independent, to avoid being associated with the platform because of the same after-sales service.
IV. The role of overseas IP proxies in preventing account association
Overseas IP proxies play the following roles in preventing account association:
1. Diversity of IP addresses: Overseas IP proxies can provide IP addresses of many different countries and regions, so that sellers can use different IP addresses in different accounts. This way, even if multiple accounts are on the same device, by using IP addresses from different countries or regions, they can appear to be from different users, thus reducing the risk of being linked to the platform.
2. Hide the real IP address: Overseas IP proxies will send requests on behalf of users when requesting access to the target website, thus hiding the real IP address of the seller. This way to hide the real IP address can effectively avoid the platform to identify the relationship between accounts.
3. High-speed and stable connection: Overseas IP proxies usually provide high-speed and stable network connection to ensure that sellers can access the target website smoothly. A stable connection is important to avoid being mistaken for an associated account by the platform, as frequent connection problems may arouse the suspicion of the platform.
4. Privacy protection: Overseas IP proxies usually adopt strict privacy protection measures to ensure that the seller's data and privacy will not be leaked. This privacy protection can prevent criminals or competitors from using personal information to link accounts.
To sum up, overseas IP proxies play an important role in preventing account association. By providing a variety of IP addresses, hiding the real IP, providing high-speed and stable connections, and protecting privacy, overseas IP proxies effectively reduce the risk of accounts associated with the platform, and help cross-border e-commerce sellers maintain the independence and compliance of their accounts. Therefore, for those sellers operating on cross-border e-commerce platforms such as Wish, the use of overseas IP proxies is an effective strategy to prevent account association.